Go beyond small business marketing with the Original Floating Action Pen. Floating Action adds movement and life to enhance any marketing or branding campaign. The ability to show any product or service in motion makes the Original Floating Action Pen perfect for small business marketing. Every design is custom made and the possibilities are endless. A good small business marketing campaign is not just throwing any promotional product at your customer. The Original Floating Action Pen adds a whole new dimension to small business marketing and the concept of branding.